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Boozy COVID-19 Updates with Austin Eastciders: Changes in the Alcoholic Beverage Market
May 10, 2021
COVID-19 has drastically changed how alcohol is sold and experienced across the US. Tune in to learn from the experts at Austin Eastciders on how they have adapted to the changes.
What's Inside?
- The difference between a peacetime versus a wartime CEO
- How Austin Eastciders got creative about driving trial and getting "liquid-to-lips"
- Navigating TABC and the changing regulations around alcohol
- How the industry can shortage affected emerging versus well-established brands
- Digital strategy and customer acquisition in the age of COVID-19
- ... and much more!
Note: This is a recording of the UT Nutrition Institute's 2nd Annual Taste of Texas event that took place on October 2nd, 2020.
