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E-commerce during COVID-19: Entrepreneur responses to changes in consumer behavior
May 10, 2021
Join us for an insider look on how a few of Austin’s top CPG companies innovated and adapted after COVID-19 drastically shifted consumer behavior.
What's Inside?
- Digital-first brands and brand differentiation in a digital landscape
- Marketing impulse foods in the COVID-19 shopping environment
- Inventory management and dealing with unexpected shifts in supply and demand
- Proactive risk management and balancing business objectives
- Human-driven customer service, managing expectations
- ... and much more!
Note: This is a recording of the UT Nutrition Institute's 2nd Annual Taste of Texas event that took place on October 2nd, 2020.